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The authors provide an overview of the many functions of the publishing industry, including editorial, production, sales and marketing, ensuring that the reader has a firm understanding of each department's responsibilities and how they work cross-functionally.
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The professionals' guide to publishing, Gill Davies, Richard Balkwill
- Language
- Released
- 2011
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- The professionals' guide to publishing
- Language
- English
- Authors
- Gill Davies, Richard Balkwill
- Publisher
- Kogan Page
- Released
- 2011
- Format
- Paperback
- Pages
- 312
- ISBN10
- 0749455411
- ISBN13
- 9780749455415
- Series
- Rating
- 4 out of 5
- Description
- The authors provide an overview of the many functions of the publishing industry, including editorial, production, sales and marketing, ensuring that the reader has a firm understanding of each department's responsibilities and how they work cross-functionally.