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- 896 pages
- 32 hours of reading
More about the book
Argues that a company's capability to conceive and design quality prototypes and bring a variety of products to market more quickly than its competitors is increasingly the focal point of competition. The authors present principles for developing speed and efficiency.
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Managing New Product And Process Development : Text and Cases, Kim B. Clark, Steven C. Wheelwright
- Language
- Released
- 1993
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Managing New Product And Process Development : Text and Cases
- Language
- English
- Authors
- Kim B. Clark, Steven C. Wheelwright
- Publisher
- The Free Press
- Released
- 1993
- Format
- Hardcover
- Pages
- 896
- ISBN10
- 0029055172
- ISBN13
- 9780029055175
- Series
- Tags
- Non-Fiction, Business, Business & Management, Management & HR, Marketing & Sales, Case Studies, Innovation
- Rating
- 3.3 out of 5
- Description
- Argues that a company's capability to conceive and design quality prototypes and bring a variety of products to market more quickly than its competitors is increasingly the focal point of competition. The authors present principles for developing speed and efficiency.