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Discusses marketing strategy, customer life-cycles, added values, and sales evaluation, and explains how to anticipate a customer's needs
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Successful Market Penetration, Mack Hanan
- Language
- Released
- 1987
- product-detail.submit-box.info.binding
- (Hardcover with dust jacket)
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- Title
- Successful Market Penetration
- Language
- English
- Authors
- Mack Hanan
- Publisher
- Amacom Books
- Released
- 1987
- Format
- Hardcover with dust jacket
- ISBN10
- 081445934X
- ISBN13
- 9780814459348
- Category
- Business and Economics
- Description
- Discusses marketing strategy, customer life-cycles, added values, and sales evaluation, and explains how to anticipate a customer's needs