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The focus of this text is on strategic marketing decision making in a global context.
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Strategic Marketing Decisions in Global Markets, Isobel Doole, Robin Lowe
- Language
- Released
- 2005
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Strategic Marketing Decisions in Global Markets
- Language
- English
- Authors
- Isobel Doole, Robin Lowe
- Publisher
- Thomson
- Released
- 2005
- Format
- Paperback
- Pages
- 343
- ISBN10
- 184480142X
- ISBN13
- 9781844801428
- Series
- Rating
- 3.55 out of 5
- Description
- The focus of this text is on strategic marketing decision making in a global context.



