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How to harness the awesome power of "word of mouth."
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The Secrets of Word-of-mouth Marketing, George Silverman
- Language
- Released
- 2001
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- (Paperback)
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- Title
- The Secrets of Word-of-mouth Marketing
- Language
- English
- Authors
- George Silverman
- Publisher
- American Management Association
- Released
- 2001
- Format
- Paperback
- Pages
- 272
- ISBN10
- 0814470726
- ISBN13
- 9780814470725
- Series
- Rating
- 3.35 out of 5
- Description
- How to harness the awesome power of "word of mouth."