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Covering the mind-set, techniques, and vocabulary of design thinking, this book unpacks the mysterious connection between design and growth, and teaches managers in a straightforward way how to exploit design's exciting potential. --
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Designing for Growth : a Design Thinking Tool Kit for Managers, Jeanne Liedtka, Tim Ogilvie
- Language
- Released
- 2011
- Binding
- (Hardcover)
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- Title
- Designing for Growth : a Design Thinking Tool Kit for Managers
- Language
- English
- Authors
- Jeanne Liedtka, Tim Ogilvie
- Publisher
- Columbia Business School
- Released
- 2011
- Format
- Hardcover
- Pages
- 227
- ISBN10
- 0231158386
- ISBN13
- 9780231158381
- Series
- Tags
- Non-Fiction, Art & Culture, Business, Business & Management, Self-Help, Education & School System, Design, Management & HR, Leadership, Entrepreneurship
- Rating
- 4 out of 5
- Description
- Covering the mind-set, techniques, and vocabulary of design thinking, this book unpacks the mysterious connection between design and growth, and teaches managers in a straightforward way how to exploit design's exciting potential. --