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Covers various aspects of preparing and using a business plan. This title includes: tools for analysing the market, customers, competitors, and the business environment; techniques for examining and choosing between alternative strategic options; and, a business planning model to help prepare financial forecasts.
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Guide to Business Planning, Graham Friend, Stefan Zehle
- Language
- Released
- 2009
- Binding
- (Hardcover)
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- Title
- Guide to Business Planning
- Language
- English
- Authors
- Graham Friend, Stefan Zehle
- Publisher
- Economist Books
- Released
- 2009
- Format
- Hardcover
- ISBN10
- 1846681227
- ISBN13
- 9781846681226
- Series
- Rating
- 4 out of 5
- Description
- Covers various aspects of preparing and using a business plan. This title includes: tools for analysing the market, customers, competitors, and the business environment; techniques for examining and choosing between alternative strategic options; and, a business planning model to help prepare financial forecasts.