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Value sweep : mapping corporate growth opportunities

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  • 288 pages
  • 11 hours of reading

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"Based on extensive research and years of frontline work within corporations, valuation and strategy expert Martha Amram takes readers beyond the numbers, providing a new lens and a better vocabulary for envisioning, understanding, and valuing growth across a wide sweep of assets - from mature businesses to those being reshaped by intellectual property and e-commerce.". "Rigorous, yet easy to use, this approach allows managers to place diverse growth projects on a single "map" of value. This comparison enables them to better direct resources and attention to the most valuable projects."--BOOK JACKET.

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Value sweep : mapping corporate growth opportunities, Martha Amram

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Released
2002
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(Hardcover)
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