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Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.
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Scenario Thinking, George Wright, George Cairns
- Language
- Released
- 2011
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- (Hardcover)
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- Title
- Scenario Thinking
- Language
- English
- Authors
- George Wright, George Cairns
- Publisher
- Palgrave Macmillan
- Released
- 2011
- Format
- Hardcover
- Pages
- 176
- ISBN10
- 0230271561
- ISBN13
- 9780230271562
- Series
- Rating
- 3.85 out of 5
- Description
- Presents new methods in scenario thinking, based on a mix of high-level research and top-level consultancy experience. The authors describe the logical bases of a range of scenario methods and provide detailed 'road maps' on how to implement them - together with practical examples of their application.