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But CEO Jeff Immelt realized even then that the industrial giant, like so many businesses, had to change fast in order to stay relevant in a world where Google, Facebook, and an explosion of internet companies were transforming how goods and services were marketed, made, and sold.
Publication
Book purchase
Imagine It Forward, Beth Comstock
- Language
- Released
- 2018,
- Book condition
- As new
- Price
- €7.89
Payment methods
- Title
- Imagine It Forward
- Language
- English
- Authors
- Beth Comstock
- Publisher
- Virgin Books
- Publisher
- 2018
- Format
- Paperback
- ISBN10
- 0753545721
- ISBN13
- 9780753545720
- Category
- Motivation and Self-help
- Description
- But CEO Jeff Immelt realized even then that the industrial giant, like so many businesses, had to change fast in order to stay relevant in a world where Google, Facebook, and an explosion of internet companies were transforming how goods and services were marketed, made, and sold.