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In The Unicorn's Shadow, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works.
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The Unicorn's Shadow, Ethan Mollick
- Language
- Released
- 2020
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- Title
- The Unicorn's Shadow
- Language
- English
- Authors
- Ethan Mollick
- Publisher
- Wharton Digital Press
- Publisher
- 2020
- Format
- Paperback
- ISBN10
- 1613630964
- ISBN13
- 9781613630969
- Category
- Business and Economics
- Description
- In The Unicorn's Shadow, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works.