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- 326 pages
- 12 hours of reading
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The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
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101 Design Methods, Vijay Kumar
- Language
- Released
- 2012
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- 101 Design Methods
- Language
- English
- Authors
- Vijay Kumar
- Publisher
- John Wiley & Sons Inc
- Released
- 2012
- Format
- Paperback
- Pages
- 326
- ISBN10
- 1118083466
- ISBN13
- 9781118083468
- Series
- Tags
- Non-Fiction, Art & Culture, Social Sciences, Business, Business & Management, Psychological Topics, References & Manuals, Psychology, Design, Marketing & Sales, Management & HR, Communication
- Rating
- 4.05 out of 5
- Description
- The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.