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Commonsense Direct and Digital Marketing shows you how to plan and execute profitable direct marketing campaigns using the media of direct mail, internet marketing, copywriting and design. It is the classic work on this subject.
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Commonsense Direct and Digital Marketing, Drayton Bird
- Language
- Released
- 2007
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Commonsense Direct and Digital Marketing
- Language
- English
- Authors
- Drayton Bird
- Publisher
- Kogan Page Ltd
- Released
- 2007
- Format
- Paperback
- ISBN10
- 0749447605
- ISBN13
- 9780749447601
- Category
- Business and Economics
- Description
- Commonsense Direct and Digital Marketing shows you how to plan and execute profitable direct marketing campaigns using the media of direct mail, internet marketing, copywriting and design. It is the classic work on this subject.