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You need loyal customers, not just satisfied ones. Here's how to manage your customer experience and reap the rewards.
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Managing the Customer Experience, Shaun Smith
- Language
- Released
- 2002
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- (Hardcover)
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- Title
- Managing the Customer Experience
- Language
- English
- Authors
- Shaun Smith
- Publisher
- Pearson Education Limited
- Released
- 2002
- Format
- Hardcover
- ISBN10
- 0273661957
- ISBN13
- 9780273661955
- Series
- Rating
- 3.75 out of 5
- Description
- You need loyal customers, not just satisfied ones. Here's how to manage your customer experience and reap the rewards.