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Parameters
- 320 pages
- 12 hours of reading
More about the book
This interactive business book on the marriage of e-tail and retail is updated weekly on its own Web site. Lindstrom gives fascinating insight into the development of clicks and mortar businesses such as Nike, Proctor and Gamble, Lego, Playstation, and Toys "R" Us.
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Clicks, Bricks & Brands, Martin Lindstrom
- Language
- Released
- 2002
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Clicks, Bricks & Brands
- Language
- English
- Authors
- Martin Lindstrom
- Publisher
- Kogan Page
- Released
- 2002
- Format
- Hardcover
- Pages
- 320
- ISBN10
- 0749434902
- ISBN13
- 9780749434908
- Series
- Rating
- 4.2 out of 5
- Description
- This interactive business book on the marriage of e-tail and retail is updated weekly on its own Web site. Lindstrom gives fascinating insight into the development of clicks and mortar businesses such as Nike, Proctor and Gamble, Lego, Playstation, and Toys "R" Us.