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The Point of the Deal

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In "The Point of the Deal," Danny Ertel and Mark Gordon explore why business deals often fail after signing. They emphasize the importance of viewing contracts as the beginning of collaboration rather than the end. Through diverse examples, the authors advocate for an implementation mindset to ensure ongoing value in various business contexts.

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The Point of the Deal, Danny Ertel

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Released
2007
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(Hardcover)
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25 Ratings

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