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You, Inc. : the art of selling yourself

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As founder of Beckwith Advertising and Marketing, Harry Beckwith learned early on in his career that no matter what product is being sold, the most important component of the sale is you. And in YOU, INC. Beckwith teams up with Christine Clifford (motivational speaker and former top sales executive) and they expand on this fundamental premise of selling, providing wonderful tidbits, anecdotes, and advice through his well-known home-spun writing style. The authors offer doses of humor and practical knowledge to anyone who wants to learn how to "seal the deal" and thrive in business.

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You, Inc. : the art of selling yourself, Harry Beckwith, Christine K. Clifford

Language
Released
2007
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(Paperback)
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3.9
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54 Ratings

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Title
You, Inc. : the art of selling yourself
Language
English
Publisher
Business Plus
Released
2007
Format
Paperback
Pages
336
ISBN10
0446695815
ISBN13
9780446695817
Series
Rating
3.9 out of 5
Description
As founder of Beckwith Advertising and Marketing, Harry Beckwith learned early on in his career that no matter what product is being sold, the most important component of the sale is you. And in YOU, INC. Beckwith teams up with Christine Clifford (motivational speaker and former top sales executive) and they expand on this fundamental premise of selling, providing wonderful tidbits, anecdotes, and advice through his well-known home-spun writing style. The authors offer doses of humor and practical knowledge to anyone who wants to learn how to "seal the deal" and thrive in business.