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Brand media strategy : integrated communications planning in the digital era, Antony Young
- Language
- Released
- 2010
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- Title
- Brand media strategy : integrated communications planning in the digital era
- Language
- English
- Authors
- Antony Young
- Publisher
- Palgrave Macmillan
- Publisher
- 2010
- Format
- Hardcover with dust jacket
- ISBN10
- 0230104746
- ISBN13
- 9780230104747
- Category
- Marketing and PR