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Consumer Behavior
Authors
Gerald Zaltman
Melanie Wallendorf
Parameters
581
pages
21
hours of reading
History & Theory of Science
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Consumer Behavior
, Gerald Zaltman, Melanie Wallendorf
Language
Released
1979
Binding
(Paperback)
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Title
Consumer Behavior
Language
English
Authors
Gerald Zaltman
,
Melanie Wallendorf
Publisher
WILEY
Released
1979
Format
Paperback
Pages
581
ISBN10
0471094285
ISBN13
9780471094289
Series
Categories
Non-Fiction
Science & Math
History & Theory of Science
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