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Marketing Management for Nonprofit Organizations

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3.8(11)Add rating

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  • 498 pages
  • 18 hours of reading

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Marketing Management for Nonprofit Organizations provides a comprehensive overview of the theory behind nonprofit marketing and analyses key nonprofit contexts such as fundraising, the arts, education, healthcare, volunteering, the public sector, and the arena of social ideas.

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Marketing Management for Nonprofit Organizations, Adrian Sargeant

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Released
2009
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3.8
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11 Ratings

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