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- 184 pages
- 7 hours of reading
More about the book
An insider-written description of Mercedes-Benz marketing principles based on 2000-2004 production models. In English, lavishly photographed and printed.
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The Challenge - Accelerating the Mercedes-Benz Brand, Wolfgang Peters
- Language
- Released
- 2004
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- The Challenge - Accelerating the Mercedes-Benz Brand
- Language
- English
- Authors
- Wolfgang Peters
- Released
- 2004
- Format
- Hardcover
- Pages
- 184
- ISBN10
- 3768815951
- ISBN13
- 9783768815956
- Series
- Description
- An insider-written description of Mercedes-Benz marketing principles based on 2000-2004 production models. In English, lavishly photographed and printed.