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Packed full of practical advice on how to keep and develop important customers. Covers all the necessary skills, from original presentation and negotiation techniques, through account action plans and development of the relationship.
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The key account manager's pocketbook, Roger E. Jones
- Language
- Released
- 1997
- Binding
- (Paperback)
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- Title
- The key account manager's pocketbook
- Language
- English
- Authors
- Roger E. Jones
- Publisher
- Management Pocketbooks
- Released
- 1997
- Format
- Paperback
- Pages
- 112
- ISBN10
- 1870471423
- ISBN13
- 9781870471428
- Series
- Categories
- Tags
- Business
- Rating
- 3.35 out of 5
- Description
- Packed full of practical advice on how to keep and develop important customers. Covers all the necessary skills, from original presentation and negotiation techniques, through account action plans and development of the relationship.