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Provides a fresh model to help readers conceptualize and combine various aspects of the virtual and the real to create breakthrough customer experiences. This title delineates eight different realms of digital/real experience, and shows how innovative companies operate within - and across - each to create extraordinary customer value
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Infinite Possibility, B. Joseph Pine
- Language
- Released
- 2011
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Infinite Possibility
- Subtitle
- Creating Customer Value on the Digital Frontier
- Language
- English
- Authors
- B. Joseph Pine
- Publisher
- BK Business
- Released
- 2011
- Format
- Hardcover
- Pages
- 268
- ISBN10
- 160509563X
- ISBN13
- 9781605095639
- Series
- Rating
- 3.9 out of 5
- Description
- Provides a fresh model to help readers conceptualize and combine various aspects of the virtual and the real to create breakthrough customer experiences. This title delineates eight different realms of digital/real experience, and shows how innovative companies operate within - and across - each to create extraordinary customer value