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What is influence, and do we really know how to measure it and get more of it? In 'Influence Marketing', two social media marketers bring empirical evidence and deep experience to these questions, and give you a start-to-finish blueprint for making influence marketing work in your organisation.
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Influence Marketing, Danny Brown, Sam Fiorella
- Language
- Released
- 2013
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- (Paperback)
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- Title
- Influence Marketing
- Language
- English
- Authors
- Danny Brown, Sam Fiorella
- Publisher
- Que
- Released
- 2013
- Format
- Paperback
- Pages
- 227
- ISBN10
- 0789751046
- ISBN13
- 9780789751041
- Series
- Rating
- 3.9 out of 5
- Description
- What is influence, and do we really know how to measure it and get more of it? In 'Influence Marketing', two social media marketers bring empirical evidence and deep experience to these questions, and give you a start-to-finish blueprint for making influence marketing work in your organisation.