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Horowitz's key assumption is that the diverse entrepreneurs who need this book will have one thing in common - they won't have much money to spend on marketing efforts. This revised edition of "Marketing Without Megabucks" (1993) offers some grassroots tips.
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Grassroots Marketing, Shel Horowitz
- Language
- Released
- 2000
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Grassroots Marketing
- Language
- English
- Authors
- Shel Horowitz
- Publisher
- Chelsea Green Publishing Co
- Released
- 2000
- Format
- Paperback
- ISBN10
- 1890132683
- ISBN13
- 9781890132682
- Series
- Rating
- 3.1 out of 5
- Description
- Horowitz's key assumption is that the diverse entrepreneurs who need this book will have one thing in common - they won't have much money to spend on marketing efforts. This revised edition of "Marketing Without Megabucks" (1993) offers some grassroots tips.