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The Adaptive Decision Maker argues that people use a variety of strategies to make judgments and choices. The authors introduce a model that shows how decision makers which strategy a person will use in a given situation. A series of experiments testing the model are presented, and the authors analyze how the model can lead to improved decisions and opportunities for further research.
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The Adaptive Decision Maker, John W. Payne, James R. Bettman, Eric J. Johnson
- Language
- Released
- 1993
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- The Adaptive Decision Maker
- Language
- English
- Authors
- John W. Payne, James R. Bettman, Eric J. Johnson
- Publisher
- Cambridge University Press
- Released
- 1993
- Format
- Paperback
- ISBN10
- 0521425263
- ISBN13
- 9780521425261
- Series
- Rating
- 4.1 out of 5
- Description
- The Adaptive Decision Maker argues that people use a variety of strategies to make judgments and choices. The authors introduce a model that shows how decision makers which strategy a person will use in a given situation. A series of experiments testing the model are presented, and the authors analyze how the model can lead to improved decisions and opportunities for further research.