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- 416 pages
- 15 hours of reading
More about the book
Created through a student-tested, faculty-approved review process with direct input from students and faculty, *MKTG6* is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. *MKTG6* employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. *MKTG6* also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Book purchase
MKTG 6, Charles W. Lamb, Joseph F. Hair, Carl D. McDaniel
- Language
- Released
- 2013
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