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- 409 pages
- 15 hours of reading
More about the book
If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.
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Social Media Marketing, Dave Evans
- Language
- Released
- 2008
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- (Paperback)
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- Title
- Social Media Marketing
- Language
- English
- Authors
- Dave Evans
- Publisher
- Wiley, J
- Released
- 2008
- Format
- Paperback
- Pages
- 409
- ISBN10
- 0470344024
- ISBN13
- 9780470344026
- Series
- Rating
- 3.9 out of 5
- Description
- If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.