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Offering a refreshingly critical perspective, this text presents a balanced & concise account of the challenges & opportunities of international business. Extensive use of international case examples, demonstrating both good & bad practice, provides students with a realistic depiction of international business.
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International Business, Alan Sitkin, Nick Bowen
- Language
- Released
- 2013
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- (Paperback)
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- Title
- International Business
- Subtitle
- Challenges and Choices
- Language
- English
- Authors
- Alan Sitkin, Nick Bowen
- Publisher
- Oxford University Press, USA
- Released
- 2013
- Format
- Paperback
- Pages
- 454
- ISBN10
- 0199646961
- ISBN13
- 9780199646968
- Series
- Rating
- 4 out of 5
- Description
- Offering a refreshingly critical perspective, this text presents a balanced & concise account of the challenges & opportunities of international business. Extensive use of international case examples, demonstrating both good & bad practice, provides students with a realistic depiction of international business.