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Discusses the strategic process and how to assess the position of a company and that of its competitors. The book then considers how to analyze the resources of a company and the questions that need to be asked when developing a corporate strategy.
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Strategic management, John L. Thompson
- Language
- Released
- 1990
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- (Paperback)
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- Title
- Strategic management
- Language
- English
- Authors
- John L. Thompson
- Publisher
- Chapman and Hall
- Released
- 1990
- Format
- Paperback
- Pages
- 656
- ISBN10
- 0412375001
- ISBN13
- 9780412375002
- Series
- Description
- Discusses the strategic process and how to assess the position of a company and that of its competitors. The book then considers how to analyze the resources of a company and the questions that need to be asked when developing a corporate strategy.