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The Real Toy Story
Inside the Ruthless Battle for Britain's Youngest Consumers
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In the tradition of "Fast Food Nation" comes the inside story of toys and the industry that makes them. Tapping into the concerns millions of adults have about the toys they choose for the children in their lives, this riveting expos is essential reading for everyone who cares about kids.
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The Real Toy Story, Eric Clark
- Language
- Released
- 2007
- Binding
- (Paperback)
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- Title
- The Real Toy Story
- Subtitle
- Inside the Ruthless Battle for Britain's Youngest Consumers
- Language
- English
- Authors
- Eric Clark
- Publisher
- Black Swan
- Released
- 2007
- Format
- Paperback
- Pages
- 336
- ISBN10
- 0552774065
- ISBN13
- 9780552774062
- Series
- Categories
- Rating
- 3.35 out of 5
- Description
- In the tradition of "Fast Food Nation" comes the inside story of toys and the industry that makes them. Tapping into the concerns millions of adults have about the toys they choose for the children in their lives, this riveting expos is essential reading for everyone who cares about kids.