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More about the book
Identifies specific behaviors and attitudes common to the Millenial generation, and shows businesses how to build a listening and participation strategy, engage new social tools, and incorporate fun into the brand experience.
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Marketing to Millennials, Jeff Fromm, Christie Garton
- Language
- Released
- 2013
- product-detail.submit-box.info.binding
- (Hardcover),
- Book condition
- Very Good
- Price
- €2.79
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