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The Copy Book
How Some of the Best Advertising Writers in the World Write Their Advertising
Authors
- Various authors
Book rating
More about the book
Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals - often agency leaders or owners themselves. This book focuses on the art of writing for advertising.
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The Copy Book, Various authors
- Language
- Released
- 2011
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- The Copy Book
- Subtitle
- How Some of the Best Advertising Writers in the World Write Their Advertising
- Language
- English
- Authors
- Various authors
- Publisher
- Taschen
- Released
- 2011
- Format
- Hardcover
- Pages
- 368
- ISBN10
- 3836528320
- ISBN13
- 9783836528320
- Series
- Tags
- Non-Fiction, Art & Culture, Business, Business & Management, Art, Design, Marketing & Sales, Writing, Communication
- Rating
- 4.3 out of 5
- Description
- Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals - often agency leaders or owners themselves. This book focuses on the art of writing for advertising.