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Guerrilla Marketing Weapons

100 Affordable Marketing Methods for Maximizing Profits from Your Small Business

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Levinson's new book is a nuts-and-bolts approach to his revolutionary guerrilla marketing technique, targeted to the more than 11 million small and medium-sized businesses nationwide in need of successful marketing solutions. Levinson identifies 100 "weapons" that minimize expenses and maximize profits.

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Guerrilla Marketing Weapons, Jay C. Levinson

Language
Released
1990
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(Paperback)
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Title
Guerrilla Marketing Weapons
Subtitle
100 Affordable Marketing Methods for Maximizing Profits from Your Small Business
Language
English
Publisher
Plume Books
Released
1990
Format
Paperback
Pages
286
ISBN10
0452265193
ISBN13
9780452265196
Series
Rating
3.6 out of 5
Description
Levinson's new book is a nuts-and-bolts approach to his revolutionary guerrilla marketing technique, targeted to the more than 11 million small and medium-sized businesses nationwide in need of successful marketing solutions. Levinson identifies 100 "weapons" that minimize expenses and maximize profits.