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- 192 pages
- 7 hours of reading
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This handbook discusses how to market products and services effectively when starting and running your own business. It features practical text and advice with at-a-glance tip boxes, real-life case studies, questionnaires and checklists. The appendices offer country-specific information.
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Effective marketing, Peter Hingston
- Language
- Released
- 2001
- product-detail.submit-box.info.binding
- (Hardcover)
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- Title
- Effective marketing
- Language
- English
- Authors
- Peter Hingston
- Publisher
- Dorling Kindersley
- Released
- 2001
- Format
- Hardcover
- Pages
- 192
- ISBN10
- 0751314129
- ISBN13
- 9780751314120
- Series
- Description
- This handbook discusses how to market products and services effectively when starting and running your own business. It features practical text and advice with at-a-glance tip boxes, real-life case studies, questionnaires and checklists. The appendices offer country-specific information.