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Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Tells you things you need to know about researching and identifying customers, creating a marketing strategy, building marketing campaigns, and increasing consumer awareness and - therefore - sales.
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Marketing on a Beermat, Chris West
- Language
- Released
- 2008
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Marketing on a Beermat
- Language
- English
- Authors
- Chris West
- Publisher
- Century
- Released
- 2008
- Format
- Paperback
- ISBN10
- 190521104X
- ISBN13
- 9781905211043
- Series
- Rating
- 3.4 out of 5
- Description
- Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Tells you things you need to know about researching and identifying customers, creating a marketing strategy, building marketing campaigns, and increasing consumer awareness and - therefore - sales.