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More about the book
Marketing Concepts that Win! is a marketing guidebook intended to give readers expert tips and advice on writing effective positioning concepts. The author offers clear examples of what and what not to do when crafting a concept, along with abundant background information on marketing concepts gained from real-life experience with her clients.
Book purchase
Marketing Concepts That Win!, Martha Guidry
- Traces of moisture / spills
- Language
- Released
- 2011
- product-detail.submit-box.info.binding
- (Paperback),
- Book condition
- Damaged
- Price
- €9.37
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