Sold out
More about the book
'Feedback' is a selection of creative actions sent directly to an individual recipient or to a segment of the general public, with the objective of obtaining a feedback, or simply, teasing the addressee in complicity with the brand. It offers examples of direct response marketing, gathering projects from different disciplines - consumer relationship management, direct marketing, guerrilla marketing, interactive.
Book purchase
Feedback, Roger Ortuño Flamerich
- Language
- Released
- 2008
- product-detail.submit-box.info.binding
- (Paperback)
We’ll email you as soon as we track it down.
Payment methods
No one has rated yet.
- Title
- Feedback
- Subtitle
- Direct and Interactive Marketing
- Language
- English
- Authors
- Roger Ortuño Flamerich
- Publisher
- Index Books
- Released
- 2008
- Format
- Paperback
- Pages
- 187
- ISBN10
- 8496774325
- ISBN13
- 9788496774322
- Series
- Tags
- Non-Fiction, Art & Culture, Design
- Description
- 'Feedback' is a selection of creative actions sent directly to an individual recipient or to a segment of the general public, with the objective of obtaining a feedback, or simply, teasing the addressee in complicity with the brand. It offers examples of direct response marketing, gathering projects from different disciplines - consumer relationship management, direct marketing, guerrilla marketing, interactive.