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Wharton on Dynamic Competitive Strategy

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3.9
(14)

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Provides those within a competitive market with an advanced tool book of creative methods, techniques and approaches to gain a competitive edge. The one-step-ahead strategy assists companies in anticipating future competitive moves and the appropriate reactions to their moves.

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Wharton on Dynamic Competitive Strategy, George S. Day, David J. Reibstein, Robert Günther

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Released
1997
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(Hardcover)
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3.9
Very Good
14 Ratings

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