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Wharton on Dynamic Competitive Strategy

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Provides those within a competitive market with an advanced tool book of creative methods, techniques and approaches to gain a competitive edge. The one-step-ahead strategy assists companies in anticipating future competitive moves and the appropriate reactions to their moves.

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Wharton on Dynamic Competitive Strategy, George S. Day, David J. Reibstein, Robert Günther

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Released
1997
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(Hardcover)
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Title
Wharton on Dynamic Competitive Strategy
Language
English
Publisher
Wiley
Released
1997
Format
Hardcover
Pages
480
ISBN10
0471172073
ISBN13
9780471172079
Series
Rating
3.85 out of 5
Description
Provides those within a competitive market with an advanced tool book of creative methods, techniques and approaches to gain a competitive edge. The one-step-ahead strategy assists companies in anticipating future competitive moves and the appropriate reactions to their moves.