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Journey to the Emerald City

Achieve a Competitive Edge by Creating a Culture of Accountability

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Focusing on the connection between corporate culture and performance, this book offers a transformative program for leaders to reshape entrenched behaviors. It emphasizes the importance of understanding the underlying reasons for employee actions and presents a step-by-step model to facilitate cultural change. Through success stories, it illustrates how leaders can create experiences that influence beliefs and drive actions, ultimately leading to a significant competitive advantage for the organization.

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Journey to the Emerald City, Roger Connors, Tom Smith

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Released
2002
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Title
Journey to the Emerald City
Subtitle
Achieve a Competitive Edge by Creating a Culture of Accountability
Language
English
Released
2002
Format
Paperback
Pages
256
ISBN10
073520358X
ISBN13
9780735203587
Series
Rating
3.7 out of 5
Description
Focusing on the connection between corporate culture and performance, this book offers a transformative program for leaders to reshape entrenched behaviors. It emphasizes the importance of understanding the underlying reasons for employee actions and presents a step-by-step model to facilitate cultural change. Through success stories, it illustrates how leaders can create experiences that influence beliefs and drive actions, ultimately leading to a significant competitive advantage for the organization.