Information Visualization

More about the book

This essential guide to human visual perception and cognitive principles enriches courses on information visualization, empowering designers to advance their work. The updated review of empirical research and interface design examples accelerates innovation and adoption in the field. With a long history of contributions to visual interaction and information visualization, the author effectively bridges the gap between science and practical design. While many designers understand that yellow text on a blue background is easy to read, few can articulate why or identify the best methods for presenting data clearly. The book explains how visual thinking enhances understanding when using software, websites, or graphics, offering guidance on constructing effective interactive displays. Combining a scientific approach to human perception with practical rules for visual presentation, the author surveys research from leading psychologists and neurophysiologists. Key principles of vision and perception are isolated, leading to specific visualization techniques applicable across various scenarios. The revised edition includes a new chapter on visual thinking, sections on face perception and flow visualization, an appendix on evaluating visualizations, and an expanded chapter on color sequences. Full-color illustrations enhance the presentation of over 400 visuals, making this a comprehensive resource for understanding data visualizatio