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Advertising Works Nineteen

Proving the Payback on Marketing Investment

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Including the prize-winning entries from the IPA Effectiveness Awards 2010, this text looks at some of the most successful campaigns from the last 12 months.

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Advertising Works Nineteen, David W. Golding

Language
Released
2010
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(Hardcover),
Book condition
Damaged
Price
€1.20

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Title
Advertising Works Nineteen
Subtitle
Proving the Payback on Marketing Investment
Language
English
Publisher
WARC
Released
2010
Format
Hardcover
Pages
814
ISBN10
1841162205
ISBN13
9781841162201
Series
Description
Including the prize-winning entries from the IPA Effectiveness Awards 2010, this text looks at some of the most successful campaigns from the last 12 months.