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Parameters
- 216 pages
- 8 hours of reading
More about the book
Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share.
Book purchase
Customer Experience, Colin Shaw, Qaalfa Dibeehi, Steven Walden
- Language
- Released
- 2010
- product-detail.submit-box.info.binding
- (Hardcover),
- Book condition
- Very Good
- Price
- €7.49
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