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The book offers a comprehensive guide to research methods in business management, presenting fundamental principles in an accessible manner. It covers the entire research process, from crafting a research proposal to executing a complete project. This resource is designed to support students in understanding and applying various research techniques effectively.
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Doing Research in Business and Management - Second Edition, M. Saunders, Philip Lewis
- Language
- Released
- 2017
- Binding
- (Paperback)
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- Title
- Doing Research in Business and Management - Second Edition
- Language
- English
- Authors
- M. Saunders, Philip Lewis
- Publisher
- Pearson Education Limited
- Released
- 2017
- Format
- Paperback
- Pages
- 280
- ISBN10
- 129213352X
- ISBN13
- 9781292133522
- Series
- Tags
- Non-Fiction, Children's Books, Business, Business & Management, Economics, Education & School System, Management & HR
- Description
- The book offers a comprehensive guide to research methods in business management, presenting fundamental principles in an accessible manner. It covers the entire research process, from crafting a research proposal to executing a complete project. This resource is designed to support students in understanding and applying various research techniques effectively.