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- 512 pages
- 18 hours of reading
More about the book
Quality media is the result of meticulous research. MASS MEDIA RESEARCH: AN INTRODUCTION shows you how it happens, from content analysis to surveys to experimental research, then gives you expert tips on analyzing the media you encounter in your daily life. Plus, this media research textbook is packed with study tools and review aids to help you get the grade you need in class as well.
Book purchase
Mass Media Research, Roger D. Wimmer, Joseph R. Dominick
- Language
- Released
- 2002
- product-detail.submit-box.info.binding
- (Hardcover),
- Book condition
- Damaged
- Price
- €3.05
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- Title
- Mass Media Research
- Subtitle
- An Introduction - Seventh Edition
- Language
- English
- Authors
- Roger D. Wimmer, Joseph R. Dominick
- Publisher
- Wadsworth Publishing
- Released
- 2002
- Format
- Hardcover
- Pages
- 512
- ISBN10
- 0534562744
- ISBN13
- 9780534562748
- Series
- Tags
- Non-Fiction, Social Sciences, References & Manuals, School, Linguistics, Journalism, Professional Literature, Research, Books, Required Reading, Media and Media Communication, Industry, Mass Media
- Rating
- 2.5 out of 5
- Description
- Quality media is the result of meticulous research. MASS MEDIA RESEARCH: AN INTRODUCTION shows you how it happens, from content analysis to surveys to experimental research, then gives you expert tips on analyzing the media you encounter in your daily life. Plus, this media research textbook is packed with study tools and review aids to help you get the grade you need in class as well.