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The Other Design History

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  • 100 pages
  • 4 hours of reading

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Professor at the Graduate School of Design, University of Zagreb, Fedja Vukić undertakes an investigative journey through the theory and criticism surrounding industrial production in the context of the mass market. Starting from the notions of design history in the United Kingdom and design studies in the United States since the mid-1980s onwards, he argues that these are an important component of a much broader history of industrialisation. In doing so, Vukić proposes that, in the Croatian context, this history could be differentiated by distinguishing the terms “form-giving” and “design” – in short, aestheticism in production versus the environment of production.

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The Other Design History, Fedja Vukić

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Released
2015
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Title
The Other Design History
Language
English
Publisher
UPI2M BOOKS
Released
2015
Format
Paperback
Pages
100
ISBN10
9537703282
ISBN13
9789537703288
Series
Rating
3 out of 5
Description
Professor at the Graduate School of Design, University of Zagreb, Fedja Vukić undertakes an investigative journey through the theory and criticism surrounding industrial production in the context of the mass market. Starting from the notions of design history in the United Kingdom and design studies in the United States since the mid-1980s onwards, he argues that these are an important component of a much broader history of industrialisation. In doing so, Vukić proposes that, in the Croatian context, this history could be differentiated by distinguishing the terms “form-giving” and “design” – in short, aestheticism in production versus the environment of production.