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- 309 pages
- 11 hours of reading
More about the book
Achieving true change and innovation depends on our ability to re-imagine and re-author the futures we want our organizations to have – and to open new perspectives and new ways of thinking, being and doing in the process. Narrative approaches and storytelling are powerful tools that can help us create a new future for branding and marketing, change, leadership, organizational learning and development. Gathering contributions by scholars and practitioners from various disciplines, this book provides a unique overview of an emerging field of practice in organizations and communities. Rooted in a narrative conceptual framework, the respective papers describe a broad range of trans-disciplinary applications, tools and methods for effectively working with stories.
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Management for Professionals: Transforming Organizations, Jacques Chlopczyk, Christine Erlach
- Language
- Released
- 2019
- product-detail.submit-box.info.binding
- (Hardcover),
- Book condition
- Very Good
- Price
- €33.99
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- Title
- Management for Professionals: Transforming Organizations
- Subtitle
- Narrative and Story-Based Approaches
- Language
- English
- Authors
- Jacques Chlopczyk, Christine Erlach
- Publisher
- Springer
- Released
- 2019
- Format
- Hardcover
- Pages
- 309
- ISBN10
- 3030178501
- ISBN13
- 9783030178505
- Series
- Tags
- Non-Fiction, Social Sciences, Business, Business & Management, Psychological Topics, Psychology, Economics, Management & HR, Leadership, Collected Works, Psychotherapy, Business Management, Coaching, Work Psychology
- Description
- Achieving true change and innovation depends on our ability to re-imagine and re-author the futures we want our organizations to have – and to open new perspectives and new ways of thinking, being and doing in the process. Narrative approaches and storytelling are powerful tools that can help us create a new future for branding and marketing, change, leadership, organizational learning and development. Gathering contributions by scholars and practitioners from various disciplines, this book provides a unique overview of an emerging field of practice in organizations and communities. Rooted in a narrative conceptual framework, the respective papers describe a broad range of trans-disciplinary applications, tools and methods for effectively working with stories.