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This edition details the organisation of the broadcast programme department and the responsibilities of the director. Other practical subjects covered include how to design competitive strategies and schedules for television stations and attractive formats for radio.
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Radio, TV and Cable Programming, Herbert H. Howard, Michael S. Kievman, Barbara Ann Moore
- Language
- Released
- 1994
- Binding
- (Hardcover)
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- Title
- Radio, TV and Cable Programming
- Subtitle
- Second Edition
- Language
- English
- Publisher
- Iowa State University Press
- Released
- 1994
- Format
- Hardcover
- Pages
- 456
- ISBN10
- 0813803438
- ISBN13
- 9780813803432
- Series
- Categories
- Tags
- Television, Radio
- Rating
- 3 out of 5
- Description
- This edition details the organisation of the broadcast programme department and the responsibilities of the director. Other practical subjects covered include how to design competitive strategies and schedules for television stations and attractive formats for radio.