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Building on lessons learned by studying numerous entrepreneurs, this book details the author's seven domains model for assessing new business ideas. The model is comprised of four market and industry domains and three related to the entrepreneurial team.
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The New Business Road Test, John F. Mullins
- Language
- Released
- 2017
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- The New Business Road Test
- Subtitle
- what entrepreneurs and investors should do before launching a lean start-up
- Language
- English
- Authors
- John F. Mullins
- Publisher
- Pearson Education Limited
- Released
- 2017
- Format
- Paperback
- Pages
- 360
- ISBN10
- 1292208392
- ISBN13
- 9781292208398
- Series
- Tags
- Non-Fiction, Business, Business & Management, Self-Help, School, Management & HR, Entrepreneurship
- Description
- Building on lessons learned by studying numerous entrepreneurs, this book details the author's seven domains model for assessing new business ideas. The model is comprised of four market and industry domains and three related to the entrepreneurial team.