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Precision Marketing
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Benefit from incisive commentary and thought leadership on the power of targeted marketing, and the impressive returns associated with engaging with customers as individuals.
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Precision Marketing, Lee Gallagher, Sandra Zoratti
- Language
- Released
- 2012
- Binding
- (Paperback)
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- Title
- Precision Marketing
- Language
- English
- Authors
- Lee Gallagher, Sandra Zoratti
- Publisher
- Kogan Page
- Released
- 2012
- Format
- Paperback
- Pages
- 224
- ISBN10
- 0749465352
- ISBN13
- 9780749465353
- Series
- Description
- Benefit from incisive commentary and thought leadership on the power of targeted marketing, and the impressive returns associated with engaging with customers as individuals.